Removals and transport · RUT-avdrag · from SEK 495/month excl. VAT
A website for a removals company, with an online quote
People book a move with a calendar in hand and several quotes in their inbox. The job often goes to the company that answers first and most clearly. A calculator on the website gives an estimate straight away.
How Swedes search
- flyttfirma [miasto]
- flytthjälp RUT
- magasinering [miasto]
- bortforsling
I write the Swedish texts and pages around these phrases. On the map, the same phrases are picked up by your Google Business Profile, and I work on your place in the regular results with the local SEO service.
What isn't working today
Several quotes, one choice
Customers write to several companies at once. The calculator on the website asks about floor area, which floor, whether there's a lift and the distance, then shows an estimate right away. Your answer arrives first.
RUT covers moving too
Packing, carrying and transport when moving in Sweden qualify for RUT. I say so on the website, with an example amount.
Private moves and business transport are different customers
A private move qualifies for RUT, while transport for businesses is invoiced without it. Each gets its own page, so customers read only about their own service.
What this website needs
Six things customers check before they call or write.
- Calculator that gives an estimate
- RUT-avdrag on flytthjälp, with an example
- Separate pages for private moves and for transport for businesses
- Services: flytt, packning, magasinering, bortforsling
- Reviews and the number of moves completed
- Cargo insurance on the first screen
Trust signals on the website
- RUT-avdrag
- Försäkrad last
- F-skatt
- Fast pris
995SEK/month
Removals need a calculator, pages for services and areas, and a separate entrance for transport for businesses. That's more than twelve pages, so I recommend Pro. A company that only works locally will fit in Plus.
up to 30 pages · up to 8 service areas
Choose ProCompare plansWhat the website looks like
The typical structure a removals or transport company gets on the Pro plan. Page names are in Swedish, because that's how customers find them.
- 01Home page with calculator
- 02Flytthjälp (RUT)
- 03Packning
- 04Magasinering
- 05Bortforsling
- 06Transport för företag
- 07Service areas
- 08Reviews
- 09Offert
Website questions: Removals and transport
Will the calculator give an exact price?
An estimate, and it's labelled that way. The calculator keeps the customer on your website and encourages them to send an enquiry with the floor area and date. You give the final price.
I also transport goods for businesses. One website?
One website with two entrances: private moves with RUT, and transport for businesses invoiced without RUT. Each group of customers then reads only about their own service.